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With Julian Crawford, founder of EcoSTEPS, a sustainability strategy and training consultancy firm.

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WEBINAR RECORDING: The Circular Economy - Heading in the Right Direction

Historic background, present context and future opportunities.

Recorded live on Thursday March 19, 2015 at 1:00 pm PT 

Our present industrial paradigm is essentially a linear model that relies on large quantities of easily accessible resources and energy.  In the face of sharp volatility increases across the global economy and proliferating signs of resource depletion, the call for a new economic model is getting louder. The quest for a substantial improvement in resource performance across the economy has led businesses to explore ways to reuse products or their components and restore more of their precious material, energy and labour inputs.

The Circular Economy is a generic term for an economy that is regenerative by design. Materials flows are of two types, biological materials, designed to reenter the biosphere, and technical materials, designed to circulate with minimal loss of quality, in turn entraining the shift towards an economy ultimately powered by renewable energy.  It expresses an aspiration to get more value from resources and waste less, especially as resources come under a variety of pressures – price-driven, political, and environmental.  Delivering the circular economy brings direct costs savings, reduces risk, and brings reputational advantages, and can therefore be a market differentiator.

There are enormous economic, social and environmental benefits in transitioning to this new circular economy business model.  This webinar introduces the historic background, present context and future opportunities presented to sustainability professionals by the recent interest in and development of the ‘circular economy'. 

Learning Outcomes

  • Understanding of the main drivers, elements and implications of the circular economy
  • Knowledge of practical examples
  • Sources for further information


Julian Crawford, an Australia-based keynote speaker and sustainability strategy consultant, is a pioneer of sustainability in the Asia-Pacific region.  Julian founded EcoSTEPS in 1999 as a sustainability strategy and training consultancy.  He is also a representative partner with Global Footprint Network and The Natural Step.  He is currently President of the International Society of Sustainability Professionals (ISSP).  

These various roles give him outstanding global perspectives and experience in the rapidly evolving sustainability marketplace. His recent focus has been on a range of sustainability ‘thought leadership’ activities including circular economy, integrated reporting and promoting the professionalization of the sustainability profession.  He is presently working with the Climate Change and Sustainability Services team with EY in Sydney.


March 19, 2015 1:00 PM
Webinar Recording $ 25.00
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