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Crafted by expert corporate sustainability strategist Bob Willard, the Sustainability ROI Workbook is a new, free, open-source, downloadable set of Excel spreadsheets. They frame a comprehensive and compelling cost-benefit analysis for any sustainability proposal. This two-session live-online course provides a hands-on experience with how to use the workbook to build a business case for sustainability initiatives that the CFO will love, and more. The workshop fulfills the learning objectives of a 3-hour in-person hands-on workshop. Participants complete their own copies of the Workbook as Bob walks them through the process, and solicits questions and suggestions. Between sessions, participants will use the Sustainability ROI Workbook to draft a business case for a real sustainability initiative that they plan to propose to their organization, or based off of a provided case study.

ISSP-SAs and ISSP-CSPs who attend both sessions live will earn 1 CEU.


  • Sustainability professionals and consultants who can use the tool to present a strong business case for sustainability to their clients and effectively promote their services.
  • Company staff seeking to build solid business cases to sell their sustainability initiatives to management.
  • Recent graduates from environmental engineering/management or sustainability programs who are looking for tools to enhance their marketability. Business managers who lack detailed knowledge of sustainability but need to implement related company directives and proposals.


Bob is a leading expert on quantifying and selling the business value of corporate sustainability strategies and has given over a thousand presentations to corporate, government, university, and NGO audiences. Bob applies his business and leadership experience from his 34-year career at IBM Canada to engage the business community in proactively avoiding risks and capturing opportunities by using smart environmental, social, and governance (ESG) strategies.

He has authored six books: The Sustainability Advantage (2002), The Next Sustainability Wave (2005), The Sustainability Champion’s Guidebook (2009), The New Sustainability Advantage (2012), Future-Fit Business Benchmark (co-authored, 2016), and Sustainability ROI Workbook (2017). In addition, his two DVDs, free open-source business case worksheets, and extensive Master Slide Set provide capacity-building resources for sustainability champions.

Bob currently serves on the boards of Forum for the Future U.S. and the Future-Fit Foundation, and serves on the B Lab Standards Advisory Council. He previously served on the boards of The Natural Step Canada (12 years), Learning for a Sustainable Future (3 years), Durham Sustain Ability (6 years), was a citizen member of the Durham Region Roundtable on Climate Change (5 years), and a member of the Global Initiative for Sustainability Ratings (GISR) Technical Review Committee (3 years).

He is on the core faculty of the International Society of Sustainability Professionals (ISSP) certificate program. He was one of five inaugural inductees into the ISSP Hall of Fame in 2011, received a Clean50 award in 2015, and is a three-time winner of a “Best for the World Overall” award for certified B Corps.

He is an ISSP Certified Sustainability Professional and received a PhD in sustainability from the University of Toronto in 2005. Residents of Ontario, Bob and his wife are the proud parents of three adult children and the proud grandparents of three grandsons. His mission is to ensure their quality of life is at least as good as he has enjoyed.


Live online sessions are held on June 20th and 27th, 2017 at 4:00pm Pacific Time for 60 to 90 minutes.  Both live sessions will be recorded and made available to registrants for later reference.

All times below are PST Pacific Time-US. Check your time zone here.


This workshop is $55 for non-members or $25 for members.  ISSP members must be logged in to receive the discount.

June 20, 2017 4:00 PM   through   June 27, 2017 5:30 PM
Workshop Registration $ 55.00
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