Marsha Willard, ISSP-CSP, Ph.D., is founder and CEO of AXIS, a consulting firm founded in 1990. Marsha applies her management consulting, training and facilitation skills to help organizations find responsible solutions that meet all stakeholder needs: owners, customers, employees, the community and the environment. AXIS is recognized for its expertise in the implementation of sustainability. Marsha and her partner have co-authored six popular business books including, The Business Guide to Sustainability and A Step by Step Guide to Sustainability Planning. She is a member of the faculty for the Bainbridge Graduate Institute where she teaches sustainability in business as part of the first year of the MBA program. Marsha is also co-founder and former Executive Director of the International Society of Sustainability Professionals, a professional association serving the practitioners in the fast-growing sustainability arena.