Switch

Heath, Chip and Dan (2010) Switch: How to Change Things When Change Is Hard. New York: Broadway Books.

The Heath brothers (authors of Made to Stick) have done it again. They’ve written an entertaining book filled with important and practical insights. This book is about how to create shifts in behavior, especially when you or others have resisted them in the past. They use a metaphor for the parts of our brain: the rider and the elephant. When the rider and the elephant are aligned, things go great but what happens when the rider is confused or the elephant is spooked?

Driven to Extinction

CoverPearson, Richard, (2011) Driven to Extinction: The Impact of Climate Change on Biodiversity. New York, NY: Sterling.

Community

CoverBlock, Peter (2008) Community: The Structure of Belonging. San Francisco, CA: Berrett-Koehler.

Good Cop/Bad Cop

Lyon, Thomas P (editor) (2010) Good Cop/Bad Cop: Environmental NGOs and their Strategies toward Business. Resources for the Future: Washington DC.

 

Song for the Blue Ocean

coverSafina, Carl (1997) Song for the Blue Ocean. Henry Holt Publishers, New York, NY.

Don't be Such a Scientist

Olson, Randy (2009) Don’t be Such a Scientist: Talking Substance in an Age of Style. Washington, DC: Island Press.Cover

Engaging the Public with Climate Change

CoverWhitmarsh, Lorraine, Sarffron O’Neill and Irene Lorenzoni (eds.) (2011) Engaging the Public with Climate Change. London, England: Earthscan.

How to Win Campaigns

coverRose, Chris (2010) How to Win Campaigns: Communications for Change, Second Edition. London, UK: Earthscan

What Would Google Do

Jarvis, Jeff (2009) What Would Google Do? Harper Collins, New York, NY.Cover

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